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← All case studies Used-vehicle auction marketplace · India

A B2B used-vehicle auction marketplace, built from a blank slate to launch-day operations in five months — now running across five cities in South India.

5 months Ideation to market
5 cities Live in production
1,000+ vehicles Measurable outcome
The challenge

TVS Certified — a joint venture backed by TVS, Mitsubishi Corporation and ARAI Japan — was established to transform the used-vehicle market through a digital-first B2B auction ecosystem. With a fixed inauguration date and an ambitious timeline, it needed a partner who could turn an idea into a fully operational platform.

This was not a modernization project. It started from a blank slate — no existing systems, no workflows, no detailed requirements. There was only one objective: “Build a digital auction platform for the used vehicle market.” The platform had to support every stage of the auction lifecycle — vehicle evaluation and inspection, dealer onboarding, inventory, real-time auctions, payments and settlement, yard operations, and gate-pass and vehicle release — production-ready in time for launch and scalable for what came next.

What we did

Tibura was engaged as the end-to-end product engineering partner — to conceptualize, architect, design, develop and launch the platform within five months. We began not by collecting software requirements, but by defining how a modern B2B vehicle-auction marketplace should actually operate.

A series of discovery and ideation workshops with business stakeholders, operational teams and future users produced the operational blueprint for the platform across three dimensions:

  • Auction lifecycle — vehicle intake, evaluation workflows, auction scheduling, dealer participation, bid management and vehicle release.
  • Dealer journey — registration, verification, approval workflows, auction participation and payment processing.
  • Operational processes — yard operations, vehicle movement, inspection approvals and settlement workflows.
What we built

Real-time auction platform

The centerpiece — a real-time vehicle auction platform built for the B2B used-vehicle market.

  • Live auctions with real-time bidding
  • Dynamic auction timers & bid-history tracking
  • Auction scheduling & multi-user participation
  • Monitoring dashboards, automated closure & winner determination
Transparent bidding processHigher dealer participationLess manual intervention, faster execution

Vehicle evaluation platform

A configurable evaluation app that brought trust and consistency to every listing.

  • Mobile inspection application
  • Configurable evaluation templates & vehicle grading
  • Damage assessment & image capture
  • Approval workflows with audit tracking
Standardized evaluationsImproved buyer confidenceConsistent inspection processes

Dealer onboarding & management

A complete dealer management solution to streamline participation across the marketplace.

  • Dealer registration & document management
  • Verification & approval workflows
  • Account administration
  • Role-based access control
Faster onboardingImproved governanceScalable dealer management

Payment & settlement management

Integrated workflows supporting every auction transaction.

  • Payment tracking & settlement workflows
  • Transaction management
  • Dealer account visibility
  • Financial reporting
Improved transparencyLess reconciliation effortBetter financial control

Yard management

Operational control over vehicle inventory across auction locations.

  • Inventory & allocation tracking
  • Vehicle movement tracking
  • Yard visibility
  • Vehicle status management
Operational efficiencyBetter inventory controlIncreased visibility

Gate pass & vehicle release

Digitized gate-pass and release workflows for controlled vehicle delivery.

  • Gate-pass generation
  • Vehicle release approvals
  • Pickup authorization
  • Audit-trail management
Improved complianceFewer operational errorsBetter process control
How we delivered it
  1. Month 1 Discovery, ideation, process mapping and solution architecture.
  2. Month 2 Platform foundation, dealer management, vehicle inventory and security framework.
  3. Month 3 Real-time auction engine development and marketplace workflows.
  4. Month 4 Vehicle evaluation, payment, settlement, yard management and operational modules.
  5. Month 5 Testing, user training, deployment and launch-readiness activities.
Under the hood

Frontend

React web applicationsReact Native mobile apps

Backend

Node.js servicesREST APIs

Real-time infrastructure

RedisSocket.IOEvent-driven architecture

Security & governance

Role-based access controlWorkflow approvalsAudit logging

Auction engine

Real-time bid synchronizationDynamic auction timersLive event broadcastingConcurrent bidder supportAutomated auction completion
Results
  • ✓ Delivered from concept to launch in five months, with launch-day operational readiness.
  • ✓ Established a digital-first B2B vehicle-auction marketplace from a blank slate.
  • ✓ Standardized vehicle evaluation for consistent, trusted listings.
  • ✓ Digitized dealer onboarding and auction participation end to end.
  • ✓ Unified auction, payments, yard operations and vehicle release into one ecosystem.
  • ✓ Scaled from initial operations in Madhavaram to Kochi, Coimbatore, Kozhikode and Hyderabad.
  • ✓ Facilitated the transaction of more than 1,000 vehicles through the platform.

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